Riding.Vision, 2016-ongoing



Riding.Vision is a fully working and daily updated online concept store and research platform. 
Contents from here are all produced by myself and will also find their way to physical art shows (as cross-media environments and together with my drawings) or to other outlets, and vice versa.
The New Riding. While the theme and history of (human) rider and horse is anything but new, Riding.Vision's approach is unique, as it liquifies the boundaries between traditions, narratives, subcultural expressions, desires, the non-compatible, and the potential embarrassment. It also tells stories of obsession, dominance, colonialism, spectacle and modernity. Avoiding habitual safeguards offered by dogma, taste judgment or cynicism, Riding.Vision assumes the role of a collector and incubator through its own post-colonial mass production and added value of images pipeline. One of the postulates here is that the resulting new composite materialities of the products and the roughness are agents of new liberties and great, unexplored chances.

https://riding.vision
https://www.facebook.com/robert.estermann
Nov. 2017

riding.vision, online concept store and research platform

this image in collaboration with Marie Lüder

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